Evergy Website Refresh

PROJECT

Website refresh using affordance and adaptiveness to direct users to specific landing pages depending on their needs.

STRATEGY

For a user-centric and customer focused design, a website refresh was done. This meant updating the customer facing homepage. 

The homepage hero was shortened and made to fit the screen full width so that the page would be adaptive and responsive to any screen size.

The ‘how can we help you today?’ section now includes 4 buttons with added designs and text. These quick action buttons, also known as customer self service, help convey Evergy’s main services. 

Below the quick action buttons section, we have the hover pods section. The three buttons in the hover pods section serve as promotional content pods for Evergy. During the website refresh, I provided specification sheets for development to incorporate these changes to go into production. User testing was also done to note if the changes were significant, and the user experience is notably better after the website refresh. The website refresh is a continuous project, with this phase being complete.

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